Arctic Monkeys - I Bet You Look Good On The Dancefloor
1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band.
2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor?
authenticity relateability
3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments?
4) How did fans take a leading role in making Arctic Monkeys famous back in 2005?
5) How are fans positioned to respond to the band? What does Arctic Monkeys want fans to think about their video?
that it is authentic
Arctic Monkeys: Industry
1) How did the Arctic Monkeys first achieve success and build up their fanbase?
1) How did the Arctic Monkeys first achieve success and build up their fanbase?
live performances and their songs were shared on my space and other platforms
2) Why was P2P file sharing and MySpace an unexpected aspect to Arctic Monkeys' early success?
fans were able to sharer their music
3) How does the rise of Arctic Monkeys differ from how BLACKPINK were formed and became famous?
blackpink became famous over social media but arctic monkeys became famous through live performances and giving away their music for free at the start
4) Who is Arctic Monkeys record label and how many copies did they sell of their debut album? Why did they choose an independent record label?
domino records to be able to have control over what type of music they make over 350,000 copies
5) Looking at the wider music industry, has the internet been a positive or negative development for record companies and artists? Why?
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