Advertising Index

galaxy advert 

nhs blood campaign


 omo advert

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Advertising Assessment Learner Response

  1) Type up your  WWW/EBI feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). www- you clearly revised alot and know / understand the csp . you are really trying to use media terminology and are using them more accurately  im proud of your effort   ebi - clear knowledge but your expression is a bit unclear so you lack detail  2) Read the  mark scheme for this assessment  carefully. Write down the mark you achieved for each question:  Q1: 2 Q2: 7 Q3: 3 Q4: 6 3)  Look specifically at  question 2  - the OMO 12-mark question. Pick out  three  points from the mark scheme that you didn't include in your answer.  Anchorage text , social attitudes of the time ,ethnicty 4) Now look at  question 3  - on the NHS Represent advert. Use the mark scheme to identify  one  way the advert  subverts  stereotypes of race/ethnicity and  ...
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LR

  1) Type up any feedback on your paper  (you don't need to write the mark and grade if you want to keep this confidential). If you only have marks and a grade on the paper, write a WWW/EBI yourself based on your scores. ebi need to do better on the first part of the paper eg doctor who and hdm 2) Use  the mark scheme for this Paper 2 mock to read the answers AQA were looking for . First, write down a definition and example of non-diegetic sound (Q1.1 and 1.2).  3) Next, identify  three  points you could have made in Q1.3 - camerawork and the extract. Look for the indicative  content in the mark scheme - these are the suggested answers from AQA.  The opening shot in the extract focuses on the omelette in Will’s hand – almost a close-up – with handheld camera movement following the plate to the table. Will’s suggestion that they work together is made while Lyra is shown in a medium close-up over-the-shoulder shot. This allows the audience to s...
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Galaxy advert

  1) What   key conventions   of TV advertising can you find in the Galaxy advert? pack shot, logo, narrative, tag line, actor, location 2) What is the  key message  the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. By using the term  silk this describes the feeling you will have eating galaxy over other brands and compares silk, which is positive  and cotton which isnt.  3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  Audrey Kathleen Hepburn was a British actress. Recognised as a film and fashion icon.  Galaxy used Audrey Hepburn  to create nostalgia,  to increase awareness of the brand and promote sales. 4) What is intertextuality? when a piece  of media references  another piece of media  5) What Audrey Hepburn films are suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: cos...
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